Web Traffic Analytics – Part 2 In today’s Tools of the Trade Tuesday, I’m finishing the 2-part series on analyzing website traffic data. What’s more, it’s normally available to you on your hosting service if you host your own WordPress site or blog. Analyzing website traffic data is an important SEO task for any online … Read more
Web Traffic Analytics – Part 1 In today’s Tools of the Trade Tuesday, I’m starting a 2-part series on analyzing website traffic data. What’s more, it’s not about Google analytics! And it’s available to you if you host your own WordPress site or blog. Analyzing website traffic data is crucial for the success of your … Read more
Exposing Dark Social Media Reached another What’s Up Wednesday where I cover a topic that has interesting online marketing consequences. What is it that you should have a concern about? Web analytics that’s unable to collect complete information leaves a hole about what your potential customers are doing. It is becoming a bigger issue all … Read more
Know Your Visitors For today’s belated Traffic Tactics Thursday, I discuss the importance of why you should know your traffic using web analytics. Who are your visitors? Who is coming to your site, where are they coming from and how are they getting there? What articles are they reading, or what links are they clicking? … Read more