Missing Stats from Dark Social Media

dark social media

Exposing Dark Social Media Reached another What’s Up Wednesday where I cover a topic that has interesting online marketing consequences. What is it that you should have a concern about? Web analytics that’s unable to collect complete information leaves a hole about what your potential customers are doing. It is becoming a bigger issue all … Read more

Online Tracking Applications – Which One?

online tracking applications

Online tracking applications Today is Tools of the Trade Tuesday. To be honest, I actually started my journey with the topic of this particular article back in June. I have even written about a half a dozen article versions on this topic and I was unhappy with the results. Why? The main reason for this … Read more